July/August 2009
Vol. 27 No. 4
Ten Dollars
The voice of the independent retailer™
OPTICS • RINGS • BASES
since 1930
From the rings & bases that all others strive to imitate to legendary
optics that define the hunting passion, Weaver® engineers pour 79
years of experience into each and every product they produce. That’s
why critters should worry about hunters, but fear our engineers.
This dedication translates into customer confidence in the field.
Stock your shelves with the passion and performance of Weaver.
Contact Dealer Services at 866-223-9388.
Hunters may be the obvious choice,
but it’s our engineers who really
put the fear into big game.
NE W! Super Slam
www.weaveroptics.com
SSR’S ANNUAL HOW TO SELL ISSUE
CIRCLE NO. 001 ON READER SERVICE CARD
Cover Advertiser: Weaver Optics/ATK
INSIDE:
Guns or Roses? • Gotta’ Have It!
Private Branding — License to Sell?
NE W!
THE
THE TACTICAL RETAILER:
Tactical Edge
™
