Shooting Sports Retailer - July/August 2010

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COMBO BUCK

When you give your customers added incentive to buy, products move off the rack faster.

And when you can offer them a bargain-buy without having that bargain come off your bottom line, that’s even better. That’s exactly what Buck Knives is offering with their new series of Combo Packs. A hunter looking for a good, affordable knife may well be after Buck’s Omni Hunter 12

PT, with a 4-inch fixed-blade that
has an inset gutting-skinning
blade at a very appealing $58
suggested retail. He’s also after a
good caping knife and is attracted
by Buck’s new skeletal PakLite
Caper, which has an surprisingly
low $25 MSRP. He wants both, but isn’t sure if he’s
ready to spend that $83 total. Then, hanging there, is
the Buck Combo Pack, combining those very knives,
and in a special heavy-duty nylon combo sheath, and
the MSRP is just $71—$12 less than buying them
separately. Sold! www.buckknives.com

SD
FROM
SW

Smith

& Wesson has unveiled a new line of firearms designed to assist with personal and home protection needs—the Smith & Wesson Self Defense (SD)

Series. Chambered in 9mm and . 40

S&W, the Smith & Wesson SD9 and SD40 semi-automatic pistols offer a variety of features requested by individuals for use at home and for personal defense applications. The SD9 and SD40 will have a suggested retail price of $429.

www.smith-wesson.com Circle 111 on Reader Service Card

RIO GRANDE ROSSI

Rossi introduces the Rio Grande, adding the popular . 30-30 Win. caliber to its lineup of popular
lever-action rifles. Authentic buckhorn sights and a beautiful hardwood finish make this
model look like the classic, but the new Rossi design performs like a state-of-the art rifle.
Available in deep blue or polished stainless steel, these hard-
charging lever-actions provide 6+1 rounds for shooting fun.
Also available in Realtree APG HD camo stock (shown).
The Rio Grande’s side ejection port allows a riflescope to be mounted in the natural position,
and the scope mount base and hammer extension are included. These hand-assembled and tuned rifles
also feature a cushioned recoil pad, cross-bolt safety, lever actuated safety, and the Taurus Security
System. www.rossiusa.com Circle 110 on Reader Service Card

REVOLUTION DÉJÀ VOUS
The Barnett Revolution AVI
Stock, CNC machined trigger and cams, and adjustable cheek
and butt plate so your Barnett fits you perfectly. The patented
quick-detach riser rounds out the Revolution AVI mechanically,

and then it’s finished off with good looking, blend in, tough-as-nails Realtree HD Hardwoods Green camouflage.

This hot shooting crossbow is
a light 7. 9 pounds at 37.5-inches long,
27-inches wide with a 150 pound draw weight
that produces 122 foot pounds of energy from its
15.5-inch power stroke. As fast as it is beautiful, the
Revolution AVI puts an arrow down range at a blistering
345 FPS. www.barnettcrossbows.com
Circle 103 on Reader Service Card

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2) Please send to: Shooting Sports Retailer

255 West 36th Street, Suite 1202

New York, NY 10018 or e-mail to SSRetailer@klapublishing.com

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